David Jolly - Digital Marketer

Digital Marketer with 4+ years’ experience leading online strategies and implementation of digital projects and marketing campaigns. 

4 years’ experience in SEO, content marketing & social media. Advanced skills in Google Analytics, Google AdWords, Wordpress, Hootsuite, Buffer, Mailchimp, Hubspot, Facebook Business & Advert Manager, Twitter Analytics, Bing Business & Advert Manager and more. 2 years’ experience of project management of agencies and working on behalf of companies to deliver their content strategy. 

Key Achievements: 

• Awarded 'Best Use of Social media' at the Insurance Times Awards on behalf of Norton Insurance. Competing and beating large insurance companies like Admiral to the award. 

• Contributed through advertising and marketing to a 27% increase in sales for 2017, compared to 2016

• Increased sales from Facebook for Norton Insurance by 197% since I adopted a Social media led strategy in 2017  

• Managing a 424% increase in sales through Google PPC for the Heritage brand in 2017

• 89% increase in race entries for a 2015 Triathlon compared to the previous year, through social media and email advertising, plus PR.

Website: https://grandcentraldigital.co.uk

Twitter: https://twitter.com/davidmjolly

LinkedIn: https://www.linkedin.com/in/davidjolly3

Karen Yankovich - Online Entrepreneur

Karen has worked in corporate America, owned small businesses, and been an entrepreneur and a solo-preneur. She built her multiple 6-figure business by learning how to blend high-touch relationship based marketing with practical business online savvy. She is known as the ‘LinkedIn Queen’, and is an expert in online marketing.

Karen’s mission is to empower entrepreneurs to build highly profitable businesses doing what they love, all while making an impact.

• As an entrepreneur she helps business owners develop and maintain a cohesive, authentic and professional brand presence online to increase their profits.

• Karen has found her sweet spot combining her business experience and talents and she loves helping her clients find theirs.

https://linkedin.com/in/karenyankovich 

https://twitter.com/karenyankovich

https://www.facebook.com/karenyankovich 

https://www.youtube.com/channel/UC8iXVucCrQNarFf3V_mvNIw 

https://www.instagram.com/karenyankovich/ 

And here is the link of the Ted Talk we mentioned in the podcast.

Casey Brown: Know your worth, and then ask for it.

AJ Wilcox - Online Marketer and Ads Specialist

AJ loves the concept of being present when customers are at the bottom of the funnel, and who are ready to make a purchase.

He has been an online marketer since 2007 and he’s managed hundreds of Google AdWords campaigns. He’s always been fascinated by the lead quality from intent-based targeting. 

He was introduced to advertising on LinkedIn in 2014. He figured that it likely wasn’t a good platform because he hadn’t heard of it before then. As he continued to dive deeper into LinkedIn, he began to see the value that he felt the industry had not picked up on. He then founded B2Linked in an effort to spread the success he was experiencing through LinkedIn advertising to other companies.

He’s extremely active in the online marketing community. He’s a LinkedIn Certified Ads Partner, he manages the official LinkedIn Ads group forum, and he’s a board member of SLC | SEM among other things. He’s an exotic car nut and a triathlete. I lives in Utah with his wife and 4 kids.

Website: http://b2linked.com/about/

Twitter: https://twitter.com/wilcoxaj

Facebook: https://www.facebook.com/B2Linked/

LinkedIn: https://www.linkedin.com/in/wilcoxaj/